Miricor Enterprises Holdings (SEHK:8358)

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Miricor is listed on GEM of Hong Kong Stock Exchange. It has three centres spread across Causeway Bay and Central Districts. Understanding there could be better synergies, the management decided to shift two units in Causeway Bay to a duplex unit in the same building. Perhaps, it may save some rental cost.

It provides non-surgical treatments to improve skin complexion and physical appearances. It earns revenue from 1) treatment services 2) medical consultation services 3) medical products and 4) skincare products. Their brands are “Cospeutic” and “CosMax“.

The company is run by Gigi Lai 黎姿 (75% ownership), a former Hong Kong actress and Cantopop singer. The company was founded by her brother, however, an unfortunate incident left him unable to operate the business. She took over the business because she felt it would be a big waste of her brother’s efforts especially when the business means so much to her brother. Not having sufficient business experience back then, Gigi took the challenge on. Through her hard work, the business grew rapidly. The listing of the company was inspired by her brother as well.

A few months ago. Miricor opened its fourth outlet at Harbour City (Tsim Sha Tsui) that has 17 treatment rooms.

There are also other beauty companies such as Perfect Shape, Water Oasis and Union Medical. Anyone analysed Miricor Enterprises before? How do you feel about the beauty business in Hong Kong? 
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